Online VM Courses For The London College of Fashion

I have been teaching the online Visual Merchandising Courses for The London College of Fashion for over 8 years now. The online learning short courses allow you to experience London College of Fashion wherever you are in the world. The real-time chat sessions are fully interactive allowing you to communicate easily with me, the tutor at the same time as fellow students.

This year I have created two new online courses for The London College of Fashion ;

Store Layout & Visual Merchandising

Window Dressing & Styling

All three courses taught by me are running again during the Autumn term, please see below the links to the courses via The London College of Fashion’s website ;

https://www.arts.ac.uk/subjects/fashion-business/short-courses/fashion-retail-management/store-layout-and-visual-merchandising-online-short-course-lcf

https://www.arts.ac.uk/subjects/fashion-business/short-courses/fashion-retail-management/window-dressing-and-styling-online-short-course-lcf

https://www.arts.ac.uk/subjects/fashion-business/short-courses/store-experience-design/visual-merchandising-and-display-online-short-course-lcf

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Summer at Tower Bridge London

This Summer we have gone all out on a nautical theme for the windows and in store displays at Tower Bridge London.

Using a selection of nautical props , accessories and coloured mood lighting within the window helped to create theatre throughout the store.

For more information on my freelance Visual Merchandising Consultancy service which I offer to both Independent and Larger Retailers please get in touch via email info@visualmerchandisingcourses.co.uk or via my website www.visualmerchandisingcourses.co.uk

Please see below the Summer displays at Tower Bridge, all images copyright of VMC

 

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VM Instore Training for Independent Retailers

I specialise with my In Store Visual Merchandising Training for Retailers. I work with a variety of mainstream as well as many independent retailers travelling to their stores to run bespoke practical visual merchandising training with their teams.
This month I would like to focus on a brilliant Independent Ladies Boutique in South Woodham Ferrers Essex, Boo Boutique is successful run by its lovely owner, Karen Lee.
Karen booked a 1 day practical VM training course which was held at her store. We covered window dressing and styling , creating a monthly window calendar, installing a linked window – in store hot spot space, link selling merchandising and creating an effective store layout.

For further details of my bespoke courses for retailers please see my website www.visualmerchandisingcourses.co.uk

Here’s some of the photos which show the work Karen has carried out with her team after completing the course ;

All images copyright of VMC

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Window Dressing for Floris London

Installing this beautiful window on behalf of One Big Company for Floris London. This window was inspired by the Art Deco designs on Floris new 1927 fragrance.

All photos copyright of VMC

For more info on our Windows Dressing services please see our website www.visualmerchandisingcourses.co.uk

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My day judging at RHS Chelsea Flower Show

May is one of my favourite months as there’s always so many exciting events going on ! My highlight of this month was attending the RHS Chelsea Flower Show, I’m very honoured that the RHS ask me to be a panel leader to assist them with judging the small gardens and trade stands. An amazing experience , the standard of the trade stands seems to improve every year and I always come away with lots of garden inspiration!

All images copyright of VMC

www.visualmerchandisingcourses.co.uk

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Launch of Spring Displays at Elenique Skin Clinic

This month I have been working with Elenique Skin Clinic in London, designing and installing their Spring displays for both the windows and the in store areas.

For the Cherry Blossom trees I wired artificial cherry blossom branches around the display trees and used soft pastel shades to complement the skincare brands we were promoting. This month we wanted to show case the fantastic skincare brands Intraceutricals and BDR.

For more information on our Visual Merchandising Consultancy Servplease see our website www.visualmerchandisingcourses.co.uk or email me direct on info@visualmerchandisingcourses.co.uk

 

All images copyright of VMC

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Hallmark Christmas 2018 Roadshows

This month I have been running Visual Merchandising Masterclasses at the Hallmark Christmas 2018 roadshows in Manchester, Cork, Dublin and London.

The Masterclasses were offered to all Hallmark clients visiting the shows and aim to give retailers key advice and practical tips on how to improve their window displays and in store Visual Merchandising.

All images copyright of VMC

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Top 5 Window Dressing Tips For Your Retail Store For 2018

For our first post of 2018, I thought we would kick off with some key window dressing tips which will help you to improve your retail store windows. These priniciples and tips can be used by all types of retailers whether you have a Fashion Store, Homeware Store or are a Food Retailer, Garden Centre or Opticians ;

Most retailers change their windows approx. every 4 weeks. This will help to create regular interest for your customers.

  1. Ensure you create a point of interest within your window at the customers eye line level.
  2. Create a consistent theme throughout all your windows.
  3. Create a strong brand focus using only relevant Signage and Brand Point of Sale where necessary.
  4. Select new, promotional or relevant seasonal merchandise to show case within your window.
  5. Ensure your window is well lit with good lighting.

For more information on the Visual Merchandising Training & Consultancy that we offer please see more details on our website www.visualmerchandisingcourses.co.uk or contact me directly on 00 44 7976 575847.

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Happy Christmas From VMC

What an amazing year I have had at Visual Merchandising Courses, this year I have worked with such fantastic customers both new and existing. When teaching and training our courses I hope to have inspired our attendees with Visual Merchandising techniques !

I would like to wish all my customers and blog readers a Very Happy Christmas and a fantastic New Year

Here are some of my Christmas highlights….

All images copyright of VMC

 

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John Smedley Christmas Windows

After a busy couple of months installing Christmas campaigns and Windows for my clients. I worked with One Big Company this week to install the John Smedley Christmas windows in their Jermyn St Store London.

Heres a few photos of the window installation designed by One Big Company ;

All photos copyright of VMC

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